Category:  Fundraising Communications

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    Fundraising Questions Most Often Asked

    In Board Fundraising, Cultivating Donors, Donor Solicitation, Fundraising, Fundraising Communications, Major Gifts On July 29, 2014 Comments Off

    Harvey McKinnon is author of The 11 Questions Every Donor Asks. For more information about the revised edition, click here. When you’ve been in this field long enough,… Read More »

    Your Case to Donors: Eight Must-Have Elements

    In Case Statements, Cultivating Donors, Donor Solicitation, Fundraising, Fundraising Communications, Major Gifts On July 8, 2014 Comments Off

    This article is adapted from Making a Case Your Donors Will Love, by Jerold Panas. For more information or to order his book, click here. The French have… Read More »

    Your Donors Won’t Be Able to Resist

    In Cultivating Donors, Donor Newsletters, Donor Solicitation, Fundraising, Fundraising Communications On July 1, 2014 Comments Off

    This is an excerpt from Tom Ahern's book, Making Money with Donor Newsletters. For more information, click here. Want to make your cause irresistible to donors? Here’s the… Read More »

    Do You Agree with America’s Top Fundraisers?

    In Annual Reports, Board Fundraising, Cultivating Donors, Donor Newsletters, Donor Solicitation, Fundraising, Fundraising Communications, Major Gifts, Working with Boards On May 27, 2014 Comments Off

    To read a description, see the table of contents, or read an excerpt from any of these featured books, click on its cover. You claim in your book,… Read More »

    Reassuring a Boss Who Questions Your Writing

    In Annual Reports, Direct Response, Donor Newsletters, Email Fundraising, Fundraising, Fundraising Communications On April 29, 2014 Comments Off

    by Tom Ahern I speak to thousands of fundraisers every year, at conferences around the world. And the question I hear most often is a plea for help:… Read More »

    Questions I’m Most Often Asked About Direct Mail Fundraising

    In Direct Response, Donor Newsletters, Fundraising, Fundraising Communications On January 22, 2014 Comments Off

    An Interview with Jeff Brooks, author of The Fundraiser's Guide to Irresistible Communications. To order this book, click here. Is the Internet the death knell for direct mail?… Read More »

    Donor Newsletter Book, 300 Insights

    In Donor Newsletters, Fundraising, Fundraising Communications On January 8, 2014 Comments Off

    Donor Newsletter Book, 300 Insights It’s possible you’ll glean maybe 300 insights from Tom Ahern’s book, Making Money with Donor Newsletters. Here, we only have space to mention… Read More »

    Making Money with Donor Newsletters – An Excerpt

    In Direct Response, Donor Newsletters, Fundraising, Fundraising Communications, Internet Fundraising On December 2, 2013 Comments Off

    This article is excerpted from Tom Ahern's new book Making Money with Donor Newsletters. Common Obstacles Let’s tear down some barriers. 1)  We did a newsletter before. It… Read More »

    Internet Fundraising Whiz Discloses Secrets

    In Direct Response, Email Fundraising, Fundraising, Fundraising Communications, Internet Fundraising On August 20, 2013 Comments Off

    Interview with Madeline Stanionis, author of Raising Thousands (If Not Tens of Thousands) of Dollars with Email Some say a subject line should be no more than 40… Read More »

    Do Your Fundraising Communications Measure Up?

    In Annual Reports, Direct Response, Fundraising, Fundraising Communications On August 9, 2013 Comments Off

    An interview with Tom Ahern, author of How to Write Fundraising Materials that Raise More Money and Seeing Through a Donor's Eyes.   You had a bracelet made… Read More »